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Home > Book Trade News > Why Printing Fewer, Non-Returnable Books May Not Save The World

Why Printing Fewer, Non-Returnable Books May Not Save The World

Posted at 8:04AM Thursday 08 May 2008

Bookselling is a Scylla and Charybdis setup, where retailers try to steer a path between the "false negative" of being out of stock when customers come calling and the "false positive" of having lots of books nobody's looking for.

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