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Press Release: Prizes and Awards
The Hitchhiker's Guide To The Galaxy Voted Best Audiobook In National Poll

Posted at 7:16AM Friday 01 Aug 2008

The UK has voted for its favourite audiobook as the classic science

fiction tale The Hitchhiker's Guide to the Galaxy: Primary Phase. The

book - also voted the nation's number four favourite novel in the BBC's

Big Read poll in 2003 - was originally created as a radio play by

Douglas Adams. First broadcast on BBC Radio 4 in 1978, today's poll

confirms Hitchhiker's place in the comic canon, and is also testament to

the power of comedy in audio form.

The winner came from a selection of forty audiobooks which appeared in a

special supplement in The Guardian on 28 June. Members of the public

were then invited to vote for their favourite selected title on a

dedicated website, www.40bestaudiobooks.co.uk

<http://www.40bestaudiobooks.co.uk/> . The top five cover both classic

and modern titles and include a range of genres: from modern novels and

radio plays; to the shipping forecast and a Shakespeare study guide.

This is a selection that fully represents and celebrates the diverse

appeal and uses of audio.

The top 5 audiobooks, as voted for by the public, in winning order:

1. The Hitchhiker's Guide to the Galaxy: Primary Phase, by Douglas

Adams, read by a full cast (BBC)

2. Attention All Shipping, by Charlie Connolly, read by Alex

Jennings (Little, Brown)

3. Romeo and Juliet, by William Shakespeare, read by Joan Walker

and cast (SmartPass)

4. The Curious Incident of the Dog in the Night-Time, by Mark

Haddon, read by Ben Tibber (RandomHouse)

5. I'm Sorry I Haven't A Clue - Anniversary Special, read by a full

cast (BBC)

Commenting on The Hitchhiker's Guide to the Galaxy taking the top spot,

Samantha Newman, Sales Director from BBC Audiobooks said:

"We are absolutely thrilled that The Hitchhiker's Guide to the Galaxy

has been voted as the public's number one audio title. It was first

released in 1988 and quickly became a cult classic escalating to become

a favourite with audio fans worldwide. We are releasing a digitally

re-mastered edition in November 2008 both in the UK and - for the first

time ever - internationally to coincide with the 30th Anniversary of the

first radio broadcast in 1978; to have won this award and the support of

everyone in the industry for the 40 Best Audiobooks promotion means a

great deal."

Dirk Maggs, producer of the last three series of Hitchhiker's Guide for

BBC Radio 4, and currently re-mastering the 30th Anniversary edition for

the BBC said:

"This is wonderful news and proves how great audio entertainment creates

enduring images in the mind's eye. Somewhere in the Continuum, Douglas

is mixing a double Pan Galactic Gargleblaster to celebrate!"

The initiative to find the nation's favourite audiobook has been

supported by the UK's leading publishing houses. Retailers also backed

the promotion in store and online, and buyers from Waterstone's, Borders

and Amazon.co.uk were on the initial judging panel. With a tech savvy

demographic demanding their books in a variety of formats to fit an

increasingly hands-free lifestyle, audiobooks and audio downloads look

set to increase in popularity. Sales of audiobooks have risen steadily

in the past five years, with downloads of audiobooks growing annually

(Source: Audio Publishers Association). This trend looks set to continue

with more internet retailers selling audiobook downloads, quicker

download times, and the proliferation of mp3 players and mobile phones

which can store audiobooks, enabling content to be delivered faster and

more widely, and in a user-friendly format.

Free Download Week

National Year of Reading launches Free Download Week on 4 August, in

association with The 40 Best Audiobooks. The 2008 National Year of

Reading is an initiative designed to encourage national literacy through

a variety of media and celebrates words in every form, placing

audiobooks at the forefront of interactive storytelling. Powered by

Audible.co.uk - the UK's biggest provider of downloadable audiobooks - a

free, daily-changing download of five complete audiobooks will be

available to the public between 4th and 8th August from

www.yearofreading.org.uk <http://www.yearofreading.org.uk/> Downloads

on offer include Horrid Henry's Stinkbomb by Francesca Simon, read by

Miranda Richardson and Morse's Greatest Mystery & Other Stories by Colin

Dexter, read by Kevin Whately.




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