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Beijing 2010: A Busy Fair With High OptimismPosted at 9:19PM Monday 30 Aug 2010 The five-day Beijing Book Fair, running August 30 through September 3, is off to a great start. The mood is optimistic and the aisles at Hall 8 (for international publishers) heavily trafficked.London-based Gloria Bailey of The Publishers Association said she has one more booth compared to the previous year, and two first-timers, Ivy Press and Verso. "People are sourcing for new markets, and while they are worried about coming out on their own to China, they don't have the same fear coming here as part of a big group." With China announced as the Focus Country at London Book Fair 2012 this morning, more interest from the British publishers in the Chinese market is to be expected.
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