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Home > Feature Items > Can Low Prices And Customer Rewards Nurse Borders Back To Health?

Can Low Prices And Customer Rewards Nurse Borders Back To Health?

Posted at 1:22PM Wednesday 01 Sep 2010

Borders is trying to get back into the black with fewer stores and a focus on digital books. But can cheap prices and customer rewards save a business? That's not clear.

econsultancy.com


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