book2book

  booktrade.info

Search Booktrade.info:  


Wednesday 16th April

Book2book Home Book Trade News Trade Announcements Bestseller Lists About Booktrade.info

What Is An Author's Marketing Responsibility With A Traditional Publisher?

Posted at 7:15PM Friday 23 Mar 2012

Avery Monsen (@averymonsen) and Jory John (@joryjohn) share their marketing methods and promotion strategy.

We think it would be strange to us to release a book and not devote a lot of time and energy to it and, as mentioned, we're surprised if we ever hear about authors who don't want to be involved in this leg of it. We treat is as a job.

janefriedman.com




Get book trade news by email

Daily book trade headlines and breaking publishing news by email - just £3 a month. Click on the Subscribe button below to sign up now

Find out more


Search the news archive:
 






More Opinion

Publishing: What Comes Next
www.futurebook.net

The question of what comes next, and how much we can influence that should now be foremost in our minds.

Do Amazon Employees Feel Naughty Using Indie Bookstores?
www.mhpbooks.com

Bookstores in Seattle Soar, and Embrace an Old Nemesis: Amazon.com

Women's Book Clubs Shouldn't Be Wine Clubs
www.huffingtonpost.ca

Sorry, but the good book clubs tend to ban booze

Out Of Bounds: The National Trust's Libraries
www.the-tls.co.uk

Opening them up for ever, for everyone does not, however, seem to apply to its libraries

Daphne Du Maurier 'Overlooked' By Literary Critics
www.telegraph.co.uk

Ahead of the BBC adaption of her book Jamaica Inn, the son of Daphne du Maurier hits out at her critics

Why You Need To Experiment With Content Sponsorship
www.bookbusinessmag.com

No matter what type of content you're producing, why wouldn't you consider at least testing the sponsorship model?

Account Sign-In

Most Popular Stories

  1. Amazon Cloud Drive Now Stores Your Kindle Documents
  2. Once Upon A Time There Was A Clever Bookseller Called Waterstones
  3. Up To 18 Roles At Risk At Random House Children's Publishers
  4. The Womentoring Project Launches To Offer Free Mentoring By Professional Literary Women To Female Writers
  5. Bloomsbury Launches If Only, A New Line Of YA Romances
  6. Caffeine Nights Launches New Online Bookstore With Free Bundled Ebooks
  7. Bestselling Authors Overwhelmingly Female
  8. Tartt, Fagin Take 2014 Pulitzers
  9. Michael Palin's Book Tour Will Support U.K. Indie Booksellers
  10. If You Think Print Publishing Is A Fussy Business . . . Try ebooks