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Germany's Digital Innovators On Display At Publishers' Forum

Posted at 7:49AM Friday 27 Apr 2012

How can booksellers steer readers toward the right book for them when there is already such an abundance of information out there, from reading samples to recommendations on social networks? Selling a book also means having the right recommendation algorithm. She along with an international cast of speakers set out to explain how context can enhance content and why it is vital to digital discoverability.

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