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Should Publishers Sell Direct To Consumer?

Posted at 8:00AM Friday 15 Jun 2012

It is not the total sales that make a direct-to-consumer shop so valuable, but the ability to conduct experiments and make data-driven decisions.

digitalbookworld.com





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More Opinion

The banning of books in prisons: 'It's like living in the dark ages'
www.pastemagazine.com

Dan Slater's Wolf Boys, Nonfiction Book About Drug Cartels, Banned From Texas Prisons

Does - The Bestseller Code - Divulge Its Secrets?
www.bookbusinessmag.com

We need to know

Bonnier Books CEO Jacob Dalborg: 'Digitization Is Not Necessarily Evil'
publishingperspectives.com

The book business hasn't suffered disruption as dramatic as that of other industries, says Jacob Dalborg

Digitization Is Not Necessarily Evil
publishingperspectives.com

Core publishing activities are resilient

DRM products are defective by design
www.theguardian.com

Time to tell users what they're buying

Publishers are no longer in the book trade ...
www.booktrade.info

they are in the what-the-hell-can-we-do-to-make-a-buck trade

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