Amazon wins EU e-book pricing battle with Apple

Sunday 19th May

Amazon wins EU e-book pricing battle with Apple

Posted at 5:08PM Thursday 13 Dec 2012

European Union regulators ended an antitrust probe into e-book prices on Thursday, accepting an offer by Apple and four publishers to ease pricing restrictions on Amazon and other retailers.

The decision hands online retailer Amazon a victory in its attempt to sell e-books cheaper than rivals in a fast-growing market publishers hope will boost revenue and customer numbers. Reuters first reported in November that the Commission was accepting the settlement offer.

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