book2book

  booktrade.info

Search Booktrade.info:  


Thursday 24th April

Book2book Home Book Trade News Trade Announcements Bestseller Lists About Booktrade.info

Ebooks Can Unify the Backlist for Prominent Authors

Posted at 8:36AM Wednesday 19 Dec 2012

Unifying the author's backlist for ebook publication is a difficult licensing task.

If successful, a unified ebook program achieves a number of objectives:

All of the author's backlist titles are available in an ebook collection, ideally for worldwide English language rights.

The titles have a uniform digital list price.

The jackets can have a "template," so that the branding of the author is consistent throughout.

Merchandising on sites and through social media can fully leverage an ebook collection, as opposed to merchandising title by title, across multiple publishers' platforms.

The success of the ebook collection drives print sales, particularly on Amazon and bn.com.

Digital Book World




Get book trade news by email

Daily book trade headlines and breaking publishing news by email - just £3 a month. Click on the Subscribe button below to sign up now

Find out more


Search the news archive:
 






More Feature Items

Craig Mod on making writing more mobile-friendly and where digital publishing is headed
www.niemanlab.org

"It feels like it's a really nourishing and optimistic time to have conversations with publishers and to rethink how media should look online."

A Bit Too Much Information?
www.bookbrunch.co.uk

The legal implications of a shift towards streamed subscription models that allow more data about users to be collected

The Top 10 Writers To See Live
www.theguardian.com

The authors who are stars of stage and page

'Mobile Reading Revolution' Takes Off In Developing World
www.theguardian.com

Unesco study reports huge growth in adults and children reading books on phones in Africa and the Indian subcontinent

Why Amazon Acquired Comixology
www.fool.com

Acquisition could mean big things for Amazon moving forward

Are Readers Fixed In How They Read?
www.futurebook.net

Readers, by and large, read now how they did before e-books ever existed

Account Sign-In

Most Popular Stories

  1. BBC's Jamaica Inn Drama Loses Quarter Of Audience After Sound Quality Issues
  2. Children's Author Claims Women's Domination Of Publishing Industry Is To Blame For Boys Lagging Behind Girls In Literacy
  3. Why Can't Libraries Lend Ebooks?
  4. Caine Prize Shortlist Announced
  5. HBO And BBC To Produce Miniseries On Casual Vacancy
  6. The Top 10 Writers To See Live
  7. 50 Years Of Large Print
  8. Ebook Publisher Power Rankings: Top 10 Publishers Of Q1 2014
  9. World Book Night: Leading Authors Line Up For 'Sacred' Celebration
  10. World Book Night 2014: The Complete List