Thursday 24th April

Book2book Home Book Trade News Trade Announcements Bestseller Lists About

How Smaller Publishers Can Punch Above Their Weight

Posted at 1:12PM Monday 02 Dec 2013

Niche publishing has never been so successful now that direct connections can be made with customers and readers. Even smaller, the self-publishers catch the eye of the iconoclasts, technos and legacy bashers. So what about the poor old middle, where most of us live?


Get book trade news by email

Daily book trade headlines and breaking publishing news by email - just £3 a month. Click on the Subscribe button below to sign up now

Find out more

Search the news archive:

More Feature Items

The Top 10 Writers To See Live

The authors who are stars of stage and page

'Mobile Reading Revolution' Takes Off In Developing World

Unesco study reports huge growth in adults and children reading books on phones in Africa and the Indian subcontinent

Why Amazon Acquired Comixology

Acquisition could mean big things for Amazon moving forward

Are Readers Fixed In How They Read?

Readers, by and large, read now how they did before e-books ever existed

What Are Publishers Most Often Doing Wrong In Their Marketing Efforts?

The biggest issue is that publishers can't or won't use data in sophisticated, focused ways

Community Curation

More curation and less volume

Account Sign-In

Most Popular Stories

  1. BBC's Jamaica Inn Drama Loses Quarter Of Audience After Sound Quality Issues
  2. Children's Author Claims Women's Domination Of Publishing Industry Is To Blame For Boys Lagging Behind Girls In Literacy
  3. Caine Prize Shortlist Announced
  4. Why Can't Libraries Lend Ebooks?
  5. British Science Fiction Association Award Winners Announced
  6. HBO And BBC To Produce Miniseries On Casual Vacancy
  7. Ebook Publisher Power Rankings: Top 10 Publishers Of Q1 2014
  8. How Taschen Does Digital
  9. World Book Night: Leading Authors Line Up For 'Sacred' Celebration
  10. World Book Night 2014: The Complete List