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Wednesday 28th January

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Advice for Great Writing from the Original 'Mad Man'

Posted at 2:43PM Friday 24 Jan 2014

The better you write, the higher you go in Ogilvy & Mather. People who think well, write well. Woolly minded people write woolly memos, woolly letters and woolly speeches. Good writing is not a natural gift. You have to learn to write well. Here are 10 hints . . .

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