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What Penguin Random House Isn't Doing

Posted at 7:59AM Wednesday 19 Mar 2014

Tom Weldon, chief executive of Penguin Random House spoke about the blueprint his group is developing for running a creative business at a time of unprecedented change in the book space. Here are a few things that blueprint does not include: selling direct; bundling; subscriptions; increased digital royalties; offering paid-for services to authors; consolidation of imprints (or offices); a total rebrand as Penguin. In short, almost all of things, I read about everyday as the things trade publishers must do 'to survive'.

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