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Press Release: Moves and Promotions
Penguin Random House Children's UK Announces New Senior Roles

Posted at 12:06PM Wednesday 04 Jun 2014

Penguin Random House Children's UK today announced five new senior roles across a number of teams.

Anna Billson is promoted to the new role of Penguin Random House Children's Art Director. Reporting to Managing Director Francesca Dow, Anna will lead a team of 32 designers working across the Penguin Children's and Random House Children's Publishers' (RHCP) lists. With her team, Anna will art direct a diverse range of brands from Peter Rabbit to Peppa Pig and Ladybird to Puffin; classic authors Jacqueline Wilson and Terry Pratchett, and future classics such as John Green's The Fault in Our Stars and Sally Green's Half Bad trilogy.

Anna, previously Art Director at Penguin Children's, joined the company in 2002 and has played a key part in the company's growth and success with her talent for packaging, understanding of branding, and striking designs. In recent years Anna's talents have diversified with Penguin Children's evolution into a new kind of publisher, where owned brands Peter Rabbit, Topsy and Tim, and The Snowman now involve working with new creative partners on television branding and consumer products.

Margaret Hope, Art Director at RHCP, will now report to Anna.

Zosia Knopp, previously Rights Director at Penguin Children's, is promoted to the new role of Penguin Random House Children's Rights Director. Zosia, who was recently recognised at the Bookseller Industry Awards as Rights Professional of the Year, has been a key player within Penguin Children's and has grown its rights business by 150 % in the last three years. Her notable successes include selling Sally Green's Half Bad fiction trilogy in 46 territories pre UK publication, leading to Zosia setting two Guinness World Records, and establishing the new Moomin colour book programme in over 22 territories with over 1 million copies in print within the first two years. Zosia's appointment reflects Penguin Random House Children's commitment to developing its rights business for both debut and established authors, and bringing some of the best children's brands to international markets.

Zosia will continue to report to Chantal Noel, Rights Director at Penguin, and Maeve Banham, Rights Manager at RHCP, will now report to Zosia.

Emily Cox is promoted to the new role of Head of Marketing for Penguin Random House Children's. Emily, previously Head of Penguin Children's Marketing, has been instrumental in helping to successfully merge the Puffin, Ladybird, Warne and Brands & Licensing marketing teams. Her clear leadership and strategic thinking has contributed to the success of major brands such as Wimpy Kid, Roald Dahl and Peppa Pig; new voices including John Green and Maya Van Wagenen, and engineered new ways to reach audiences with initiatives like Puffin Virtually Live.

Emily will continue to report to Graham Sim, Creative Director, Penguin Random House Children's.

Also reporting into Graham Sim, Lauren Hyett is promoted to the position of Acting Head of PR for RHCP. A new role created following a reorganisation and forthcoming maternity leave within the RHCP publicity team. Lauren has worked with Malorie Blackman for the last three years including successfully coordinating her Laureateship with Booktrust, launched Lauren Kate's Fallen series in 2009 and has built Tom Fletcher and Dougie Poynter's Pooping Dinosaur brand from scratch. She has also been a driving force in the team that has developed R J Palacio's Wonder into a children's bestseller.

Sally Rideout will take on the new role of Publishing Manager for RHCP focussing on fiction brands and colour publishing across all formats (physical, ebook and audio). Sally joined RHCP in 2007 and has been managing the children's eBook and backlist since 2012.

Sally will report to Kelly Hurst, Editorial Director RHCP and Sue Buswell, Deputy Publisher, Children's Colour and Licensing.

Francesca Dow, MD Penguin Random House UK Children's, said "I am very excited to announce these new roles today, as we continue to create a vibrant and successful Penguin Random House Children's Division. These roles demonstrate our commitment to developing and trusting our experts and recognise the crucial part played by design, rights, marketing, publicity and good support systems in growing a successful children's business. I am sure everyone will join me in congratulating Anna, Zosia, Emily, Lauren and Sally on their new roles."

Penguin Random House UK announced in January that it would create one children's division, bringing together Penguin Children's and Random House Children's Publishing.

For further information:

Maureen Corish: Group Communications Director UK & International

+44 20 7840 8878 +44 7920 570 165

Kim Keegan: Senior Communications Manager

+44 20 7010 3154 +44 7827 353 555

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