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Empowering Writers With Data

Posted at 7:39AM Friday 18 Jul 2014

No matter how much data I review, there are no easy answers here. The Writer's Digest and Digital Book World survey data suggest that the differences between the two publishing routes—in terms of income, sales, or writers' satisfaction— are not as clearly delineated as pundits on either side of the divide would have us believe, while the other data I have been analyzing (from Bowker's Books in Print and Nielsen's consumer surveys) point to the tremendous challenge of selling books and grabbing market share in an increasingly crowded market.

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