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Havas Media Lands £5m Penguin Random House And DK UK Account

Posted at 7:31AM Thursday 14 Aug 2014

Havas Media, has won the £5m Penguin Random House and DK UK consolidated media account following a competitive pitch.

Havas Media, which has worked on the Penguin Group account (including DK UK) since 2012, takes up the account following Penguin's merger with The Random House Group, which decided to seek a single agency to consolidate its media spend.

The Drum




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