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You've Heard Of The Netflix Of Books. Here's The Redbox Of Books

Posted at 8:36PM Thursday 21 Aug 2014

iFlipd, the self-proclaimed "Redbox of Books," is experimenting with an ebook rental model that lowers costs for readers while making the reading experience more social. When an iFlipd reader finishes a book before the allotted week or decides that she doesn't want to complete it, she can "flip" it back to the community. In doing so, the reader offers up her unused days and halves the cost of access to $1 for another iFlipd reader. Below iFlipd founder Kati Radziwon explains why publishers will see even more distribution strategies inspired by the film and music industries in the not-too-distant future.. When an iFlipd reader finishes a book before the allotted week or decides that she doesn't want to complete it, she can "flip" it back to the community. In doing so, the reader offers up her unused days and halves the cost of access to $1 for another iFlipd reader.

bookbusinessmag.com




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