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Apple's iPad And The Evolution Of BooksPosted at 7:26AM Monday 08 Feb 2010 We can argue about speed and direction but there's not much doubt that the world of books is undergoing its most profound structural shift since Gutenberg.How will we book publishers respond to this opportunity? With anxious enthusiasm is the honest answer. New channels of supply have always created new markets for the work that we publish. (Subscription may be required to read this article or search Google for 'Apple's iPad and the Evolution of Books')
Penguin CEO, John Makinson, in The Wall Street Journal
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