book2book

  booktrade.info

Search Booktrade.info:  


Friday 27th May

Book2book Home Book Trade News Trade Announcements Bestseller Lists About Booktrade.info

Ebooks Can Unify the Backlist for Prominent Authors

Posted at 8:36AM Wednesday 19 Dec 2012

Unifying the author's backlist for ebook publication is a difficult licensing task.

If successful, a unified ebook program achieves a number of objectives:

All of the author's backlist titles are available in an ebook collection, ideally for worldwide English language rights.

The titles have a uniform digital list price.

The jackets can have a "template," so that the branding of the author is consistent throughout.

Merchandising on sites and through social media can fully leverage an ebook collection, as opposed to merchandising title by title, across multiple publishers' platforms.

The success of the ebook collection drives print sales, particularly on Amazon and bn.com.

Digital Book World

Comments

No comments yet

Post a comment

Sorry, you need to be logged in to your Booktrade.info user account in order to post a comment - please log in and try again, or if you don't have an account sign up now - it's free! Once you're logged in you can choose how - or if - you want to be identified with your posting.




Get book trade news by email

Daily book trade headlines and breaking publishing news by email - just £3 a month. Click on the Subscribe button below to sign up now

Find out more


Search the news archive:
 






More Feature Items

Frisch & Co. becomes imprint of Canelo
publishingperspectives.com

Berlin-based digital publisher Frisch & Co. becomes an imprint of London-based Canelo

Five Publishing Career Rules To Break
6019

Challenging some conventional careers advice

45 Twitter Hashtags For Authors
www.socialmediajustforwriters.com

Do you love Twitter hashtags or are you still confused by them?

Book-publishing's Naughty Secret
www.economist.com

The stigma attached to the romance and erotica genres remains

How The Writer Edits
lithub.com

Julian Barnes talks shop with John Freeman

10 Secrets From Successful Self-published Authors
completelynovel.com

Inspirational quotations from ten authors who started off self-publishing.

Account Sign-In

Most Popular Stories

  1. Melbourne bookstore to close because one jerk complained
  2. Macmillan Publishers weighs leaving Flatiron Building for a new HQ
  3. Floella Benjamin accuses booksellers of hiding titles by BAME authors
  4. Who's Buying The Books? How Are They Finding Them? Who's Coloring Them?
  5. Macmillan Publishers Acquires Self-publishing Platform Pronoun, Formerly Vook
  6. The Invention Of Russia Takes Orwell Prize
  7. Revival for classic books after launch of 'bitesize' version to lure in young
  8. Marvel And DC Comics Back Down Against Londoner
  9. Stephen King Joins Hundreds Of Authors Petitioning Against Donald Trump
  10. Francis Ford Coppola's The Godfather Notebook Will Be Published As A Book